+ 1700 12345 6789
Location: Jakande Lekki Lagos, Nigeria (Hybrid/)
Employment Type: Full-time
About EstateBooks App
EstateBooks is a fast-growing platform revolutionizing how real estate professionals and property seekers connect, learn, and transact. Our mission is to simplify property discovery and empower users with knowledge-driven tools. We are now seeking a dynamic Media Marketing / Content Marketing Specialist to accelerate organic customer acquisition and strengthen brand recognition.
Key Responsibilities
Content Strategy & Creation
• Develop and execute a content marketing strategy focused on organic growth and brand visibility.
• Create engaging, high-quality content across blogs, social media, newsletters, and community platforms.
• Leverage AI tools to generate and optimize content while maintaining authenticity and originality.
Media Marketing & Campaigns
• Design and manage digital campaigns to boost EstateBooks’ presence across social media and online communities.
• Collaborate with design and product teams to produce compelling visuals, videos, and infographics.
• Monitor campaign performance and adjust strategies for maximum ROI.
Customer Acquisition & Engagement
• Drive organic traffic through SEO, keyword optimization, and storytelling.
• Build and nurture online communities to foster trust and engagement.
• Implement strategies to convert audience engagement into active app users.
Analytics & Reporting
• Track KPIs such as organic reach, engagement rates, conversion metrics, and customer acquisition costs.
• Provide monthly reports with actionable insights and recommendations.
Qualifications
• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in content marketing, social media management, or digital marketing.
• Strong knowledge of SEO, analytics tools, and growth marketing strategies.
• Ability to use AI-powered content generation tools alongside organic content creation.
• Excellent communication, storytelling, and copywriting skills.
• Creative mindset with a passion for building brand recognition and community engagement.
Deliverables & Performance Expectations
First 3 Months:
• Launch a content calendar with weekly blog posts and daily social media updates.
• Achieve measurable growth in organic traffic and social media engagement.
6 Months:
• Establish EstateBooks as a recognized thought leader in the real estate tech space.
• Deliver a 20–30% increase in organic customer acquisition.
12 Months:
• Build a sustainable content ecosystem with AI + organic strategies.
• Achieve consistent growth in brand recognition and user retention.
Why Join Us?
• Opportunity to shape the marketing voice of a growing real estate tech brand.
• Work with a forward-thinking team leveraging AI and innovative tools.
Salary NGN190,000 - NGN210,000
Benefits & Perks
We believe in supporting our team’s well-being and everyday needs. As part of our bonus package, you’ll enjoy:
- Health Coverage; access to medical care for peace of mind.
- Monthly Phone & Data Subscription
- Additional perks designed to enhance your work-life balance and professional growth.